Once you upload the data to Power BI either using a file or service, it will be presented under Datasetstab. To get started with Power BI you need to bring your data to Power BI.
Whether it is a simple excel sheet or a collection of cloud-based applications, Power BI lets you easily connect to your data source allowing to create a visually immersive experience. So how do you get started with Power BI for Digital Marketing and what are the use cases for marketers? Power BI for Digital Marketing: Getting Started
With Power BI for Digital Marketing, your team will discover new possibilities as they understand how their work influences and coincides with other activities within the marketing eco-system. Power BI allows you to connect to hundreds of data sources, simplify prep and perform ad-hoc analysis. Microsoft Power BI allows you to create beautiful reports and dashboards on the fly which can be consumed on the web and across devices. So with a countless number of hours spend on the activity you really don’t want the effort to be a futile activity. Yet when it comes to reporting, we rely on Excel sheets and PowerPoints.įor the analytics team creating a report means scoping and gathering data from hundreds of sources. When was the last time you mailed a report to a c-suite executive only to find later that the report was never opened? As marketers, we are aware that the average attention span is 8 seconds.
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